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Gabriela Cadenas

Background

Gabriela Cadenas is a seasoned technology executive with over two decades of experience leading digital transformation initiatives across the consumer goods and beverage industries. As the Senior Vice President of Digital and Technology for the Americas at Heineken, she has been instrumental in aligning IT strategies with business objectives, driving innovation, and enhancing customer engagement. Her tenure at Mondelēz International, where she held multiple CIO roles across Latin America, underscores her ability to manage complex, cross-functional teams and implement scalable technology solutions.

Gabriela’s academic background includes a Bachelor’s degree in System Engineering from Universidad Metropolitana, an MBA from Universidad Politécnica de Madrid, and executive education at Stanford University, reflecting her commitment to continuous learning and leadership development. Beyond her corporate responsibilities, she serves as a Board Director at Compañía Cervecerías Unidas S.A. (CCU), contributing to strategic decision-making at the board level. Gabriela is also recognized for her dedication to mentorship and community engagement, consistently striving to leave a positive impact on society through her professional endeavors .


Role

SVP Global Digital Commerce and SVP Digital and Technology Americas

The HEINEKEN Company


Gabriela Cadenas